www.fine-dining-guide.com is pleased to announce the continued success of a free iTunes podcast series.  The latest
episode -
Viral Marketing: Today's Sensation or Yesterday's News? features a review of the role of social networking
platforms in the restaurant industry.

You can access the podcast series (free) by typing "fine dining uk" in the main iTunes Store search box.

























General Website Updates:  We have updated the popular Michelin 3 Star Restaurants in Europe list to reflect Michelin
European Guides published for 2009.  There are also a number of new additions to the
Restaurant Picture Gallery
including a trip to The Amalfi Coast, Italy.  The food photographs are there (as always) but in recent visits fine dining guide
have been asking the kitchen to participate and we trust the results are interesting to our readers.

There have been around 65,000 page views from 20 plus thousand unique visitors since our last newsletter and as always
a steady stream of correspondence.  


Opinion/News:  On two recent trips abroad it was noted that in Michelin level restaurants, the wine lists had a heavy accent
on wines from the local area - Austrian wines at Steirereck in Vienna and Campania wines in three Michelin restaurants
along the Amalfi Coast, Italy.

This is perhaps symptomatic of the ever expanding level of quality, sophistication and diversity available around the world.  
Several leading sommeliers have said that the United Kingdom is unique in the level of choice with quality offered by our
supermarkets, never mind stocked in our restaurants.

To an extent United Kingdom Sommeliers are challenged and excited by the opportunity to explore the ever expanding New
World - to uncover hidden gems.  Sommeliers are, after all, as passionate and able as the chefs in the kitchen.  The chance
to display their knowledge is always welcomed.

There will be the Old World traditionalists who do not stray, however for those willing to experiment, the rewards may be
significant.  Should white Burgundy be your usual thing then try asking your sommelier for a big, rich, unoaked chardonnay
(or similar) from the New World.

You may just be pleased with the quality and price of the result.

For a surface level view of the complexity in choosing a white Burgundy see
An Introduction to Burgundy

Until next time, Happy Eating and Happy Drinking!

editor.
July 2009
Copyright fine-dining-guide.com  2004-2005. All Rights Reserved.
Our lead feature for this newsletter is an interview with Tom Aikens.

Tom talks openly about his early food memories including those that would
prove inspirational to his career.  

Part II opens with Pied a Terre and moves forward to the present day.  It is
the longest interview the site has ever conducted and the
semi-autobiographical piece makes compulsive reading. We also
Review
the eponymous restaurant.
In this issue we feature an interview with industry leading Sommelier Ronan
Sayburn (MS). For eight years Ronan was Global Executive Head for the
recruitment, management and training of some sixty plus sommeliers.  The
article is insightful to professionals and restaurant enthusiasts in equal
measure.

Twitter. Since the last Newsletter the fine dining guide Twitter Page has
grown to over 650 followers.  During that time It has changed focus and is
now a fine dining restaurant scene news service
http://twitter.com/finediningguide. As such the content has been deemed
relevant to the site so a Twitter Badge that allows the reader to scroll through
the 20 latest Tweets is now available on the
News Page
Tom Aikens Interview 2009